Customer Insights
Understanding users, customers, and student populations through interviews, surveys, and synthesis.
Services
Our Services
Student teams support real organizations through research, analysis, and recommendations.
What We Do
Practical consulting support for client questions.
812 Consulting helps organizations make progress on strategic questions while giving IU students meaningful experience with client-facing work. Our teams focus on clear research, thoughtful analysis, and recommendations that are easy for a client to understand and act on.
Because our members come from different academic backgrounds, project teams bring a mix of analytical, creative, and operational perspectives to each engagement.
Market Research
Studying competitive landscapes, audience segments, industry trends, and new opportunities.
Growth Strategy
Turning findings into clear next steps for customer acquisition, retention, expansion, or positioning.
Marketing & Branding
Evaluating messaging, channels, audience fit, and brand perception for organizations looking to grow.
Operations
Identifying workflow gaps and practical improvements for teams, processes, systems, and handoffs.
Social Impact
Helping mission-driven organizations think through outreach, community value, and sustainable strategy.
Project Model
Structured project teams. Real deliverables.
Every engagement is built to help members practice problem definition, research design, analysis, communication, and final presentation skills.
DefineClarify the client question and project scope.
ResearchGather market, customer, competitor, and internal context.
AnalyzeTurn raw information into patterns and implications.
DeliverPresent a final recommendation deck and next steps.
Past Clients
Organizations our teams have supported.
812 Consulting has worked with organizations across consumer goods, enterprise technology, healthcare, manufacturing, insurance, sports, and professional services. Below is a selection of past client partners.
Our Commitment
Work that is useful for clients and developmental for members.
Clear Standards
Teams are expected to communicate professionally, meet deadlines, and make their reasoning easy to follow.
Member Learning
Projects double as a training ground for research, slide-building, storytelling, teamwork, and feedback.
Practical Perspective
812 brings student insight, energy, and fresh thinking to organizations looking for thoughtful support.